The perfect domain name with ChatGPT

11 August 2023

ChatGPT and AI (Artificial Intelligence), these two words were either completely nonsensical or not taken seriously ten years ago. They are now on everyone’s lips, and at the tips of everyone’s pen. Of course, being in the business of domain names, we wanted to check how AI and domain names would interact.  

As a short answer: yes, you can create decent domain names with AI. ChatGPT does warn you that you should only take these as inspiration, but some of the ones we created can be used directly. Also, a heads-up, though AI programs like ChatGPT do know other languages than English, they still have some issues giving you a spot-on answer in the same way they do in English.  

What is the perfect prompt?   

A prompt is the input you give to an AI that you expect a response to. So, there can be many different things in a prompt, but in general, the more detailed your prompt, the better the results will be.   

A language model like ChatGPT, relies on hints or signals hidden in our language. Let us compare two different prompts:   

"Write a story about dinosaurs"   

"Write a story about a young pterodactyl learning to fly while its feathers are still developing. Make it a coming-of-age story"  

The first prompt will yield a much less tangible answer than the second. Above all, give a lot of input or suggestions to the programme. For a story, for example, we can specify a writing style.   

This article goes much deeper into how to create the best prompt.

AI, domain names and the digital world 

In today's digital world, owning a domain name is crucial for establishing a strong online presence. However, one of the biggest challenges many individuals and businesses face is finding an available domain name that aligns with their brand or ideas and resonates with their audience.  

Understanding ChatGPT 

We asked to what prompt the system would best respond when asked for a domain name idea. A prompt is the text that one enters into ChatGPT to prompt it to give you an answer. We told ChatGPT we wanted a prompt for either a clothing store, a bakery, a café, or a bookstore. This was its answer:  

“To generate domain name suggestions, you can provide a prompt that includes relevant keywords and desired attributes. Here's an example of a prompt you can use: 

"Please generate creative domain name ideas for my new [clothing store / bakery / café / bookshop]. I want the name to reflect [specific attributes or themes] and appeal to [target audience]. It should be memorable, catchy, and easy to pronounce. Please avoid [specific words or themes]." 

By including specific details about the business type, desired attributes, target audience, and any restrictions, you can guide ChatGPT to generate domain name suggestions that are tailored to your unique requirements. Feel free to customize the prompt further to include any specific preferences you may have.“ 

Well, you might have guessed what we did next!  

We took ChatGPT’s prompt and ran with it. But not without throwing a couple of curve balls at ChatGPT to see how it would catch them.  

The prompt was adapted for a bookshop. This is what we wrote: “Please generate creative domain name ideas for my new bookshop. I want the name to reflect the fact that all the books are secondhand, that the selection is hand picked to reflect the best writers, philosophers and poets of Belgium, that it is specifically centered on idea creation and the wish for a better future, it should appeal to people in their early thirties, city dwellers and idealists. It should be memorable, catchy, and easy to pronounce. Please avoid the words shop, book, second hand, and anything too long.” 

The results were not too bad! What we got back was this:  


Remember, these are just suggestions to inspire you. Feel free to mix and match words, add your own creativity, or request further assistance to refine the options.” 

These results will of course vary wildly every time and are, even by ChatGPT’s admittance, mostly meant to inspire you.  

Testing the boundaries 

Just to make it a bit more interesting, we added another question.  

“Can you use these suggestions, adapt them into French and use either .be or .brussels? Can you incorporate these TLD 's into the name somehow?” 

Truth be told, this extra question did cause ChatGPT some issues. We are not certain whether it is changing the language or the TLD (Top Level Domain) that it did not appreciate, but out of the 8 times we asked the question, 7 responses came back with an error message.  

The one time the system managed to understand what we wanted from it, it gave us back a couple decent options like, or  

Though it did catch that we wanted the text to be in French, and we would rather use .be or .brussels, adapting it and using the domain extension itself in the name was a step too much for ChatGPT. Some of the proposed domain names are in slightly shoddy French, but overall, it would still be fair to say that some of the ideas are not too bad.  

Naturally, this was but one experiment. Millions of people are currently experimenting with what can be done with AI. We can already say the following: if you are out of inspiration for a domain name, this system can help. In any case, the prompt should be as detailed as possible, any information you can give the system will improve the results. Use this system to gain some inspiration, and then play around with the results.  

Are there other uses for AI?  

You can find a domain name with AI, that we have established. But you can also use AI for more than that! You could use it to write texts for your website, or at least give you some inspiration for it. If you need illustrations, Dall-E 2 can create drawings or other illustrations for your website. But you can take it even further, by using for example you can create every text, ranging from articles and blogs, Ads, and marketing tools, to product descriptions for e-commerce websites.  

With this article, we support the United Nations Sustainable Development Goals.

How are we using AI to make the internet safer?